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HOLIDAY IDEAS FOR THE ENTIRE YEAR
The 2025 Ecommerce Holiday Calendar
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Sun
Mon
Tues
Wed
Thurs
Fri
Sat
January
Wed, Jan 01
Holiday
New Year's Day
Wed, Jan 01
Health & Wellness
Dry January Begins
Sun, Jan 05
Food & Beverage
National Keto Day
Mon, Jan 13
Food & Beverage
National Gluten-Free Day
Wed, Jan 15
Clothing
National Hat Day
Sat, Jan 18
Other
National Use Your Gift Card Day
Mon, Jan 20
Holiday
Martin Luther King Jr. Day
Wed, Jan 22
Food & Beverage
National Hot Sauce Day
Wed, Jan 29
Other
National Puzzle Day
29
30
31
01
New Year's Day
Wed, Jan 01
Holiday
New Year's Day
Dry January Begins
Wed, Jan 01
Health & Wellness
Dry January Begins
02
03
04
05
National Keto Day
Sun, Jan 05
Food & Beverage
National Keto Day
06
07
08
09
10
11
12
13
National Gluten-Free Day
Mon, Jan 13
Food & Beverage
National Gluten-Free Day
14
15
National Hat Day
Wed, Jan 15
Clothing
National Hat Day
16
17
18
National Use Your Gift Card Day
Sat, Jan 18
Other
National Use Your Gift Card Day
19
20
Martin Luther King Jr. Day
Mon, Jan 20
Holiday
Martin Luther King Jr. Day
21
22
National Hot Sauce Day
Wed, Jan 22
Food & Beverage
National Hot Sauce Day
23
24
25
26
27
28
29
National Puzzle Day
Wed, Jan 29
Other
National Puzzle Day
30
31
01
February
Sun, Feb 02
Holiday
Groundhog Day
Sun, Feb 09
Other
Super Bowl Sunday
Sun, Feb 09
Food & Beverage
National Pizza Day
Thu, Feb 13
Holiday
Galentine's Day
Mon, Feb 17
Holiday
Presidents' Day
Wed, Feb 19
Beauty & Cosmetics
Lash Day
Thu, Feb 27
Food & Beverage
National Protein Day
26
27
28
29
30
31
01
02
Groundhog Day
Sun, Feb 02
Holiday
Groundhog Day
03
04
05
06
07
08
09
Super Bowl Sunday
Sun, Feb 09
Other
Super Bowl Sunday
National Pizza Day
Sun, Feb 09
Food & Beverage
National Pizza Day
10
11
12
13
Galentine's Day
Thu, Feb 13
Holiday
Galentine's Day
14
Valentine's Day
15
16
17
Presidents' Day
Mon, Feb 17
Holiday
Presidents' Day
18
19
Lash Day
Wed, Feb 19
Beauty & Cosmetics
Lash Day
20
21
22
23
24
25
26
27
National Protein Day
Thu, Feb 27
Food & Beverage
National Protein Day
28
01
March
Sat, Mar 01
Holiday
First Day of Ramadan
Thu, Mar 06
Clothing
National Dress Day
Sat, Mar 08
Holiday
International Women's Day
Fri, Mar 14
Other
National Pi Day
Sat, Mar 15
Health & Wellness
National Sleep Day
Mon, Mar 17
Holiday
St. Patrick's Day
Tue, Mar 18
Other
March Madness Begins
Thu, Mar 20
Health & Wellness
World Happiness Day
Thu, Mar 20
Holiday
First Day of Spring
Fri, Mar 21
Beauty & Cosmetics
National Fragrance Day
23
24
25
26
27
28
01
First Day of Ramadan
Sat, Mar 01
Holiday
First Day of Ramadan
02
03
04
05
06
National Dress Day
Thu, Mar 06
Clothing
National Dress Day
07
08
International Women's Day
Sat, Mar 08
Holiday
International Women's Day
09
10
11
12
13
14
National Pi Day
Fri, Mar 14
Other
National Pi Day
15
National Sleep Day
Sat, Mar 15
Health & Wellness
National Sleep Day
16
17
St. Patrick's Day
Mon, Mar 17
Holiday
St. Patrick's Day
18
March Madness Begins
Tue, Mar 18
Other
March Madness Begins
19
20
World Happiness Day
Thu, Mar 20
Health & Wellness
World Happiness Day
First Day of Spring
Thu, Mar 20
Holiday
First Day of Spring
21
National Fragrance Day
Fri, Mar 21
Beauty & Cosmetics
National Fragrance Day
22
23
24
25
26
27
28
29
30
31
01
02
03
04
05
April
Tue, Apr 01
Holiday
April Fool's Day
Sat, Apr 05
Health & Wellness
National Self Care Day
Mon, Apr 07
Health & Wellness
World Health Day
Mon, Apr 07
Other
March Madness Ends
Thu, Apr 10
Other
National Sibling Day
Small gift-giving holiday in appreciation of your siblings 👯♀️
Fri, Apr 11
Other
National Pet Day
For your fur-babies, winged friends, and all the pets that bring you joy 🐶
Sat, Apr 12
Other
Record Store Day
Tue, Apr 15
Holiday
Tax Day
Sun, Apr 20
Holiday
Easter Sunday
Tue, Apr 22
Holiday
Earth Day
Show the planet your appreciation this Earth Day 🌎
Wed, Apr 23
Other
World Book Day
The perfect holiday for all the bookworms out there 🍎
30
31
01
April Fool's Day
Tue, Apr 01
Holiday
April Fool's Day
02
03
04
05
National Self Care Day
Sat, Apr 05
Health & Wellness
National Self Care Day
06
07
World Health Day
Mon, Apr 07
Health & Wellness
World Health Day
March Madness Ends
Mon, Apr 07
Other
March Madness Ends
08
09
10
National Sibling Day
Thu, Apr 10
Other
National Sibling Day
Small gift-giving holiday in appreciation of your siblings 👯♀️
11
National Pet Day
Fri, Apr 11
Other
National Pet Day
For your fur-babies, winged friends, and all the pets that bring you joy 🐶
12
Record Store Day
Sat, Apr 12
Other
Record Store Day
13
14
15
Tax Day
Tue, Apr 15
Holiday
Tax Day
16
17
18
19
20
Easter Sunday
Sun, Apr 20
Holiday
Easter Sunday
21
22
Earth Day
Tue, Apr 22
Holiday
Earth Day
Show the planet your appreciation this Earth Day 🌎
23
World Book Day
Wed, Apr 23
Other
World Book Day
The perfect holiday for all the bookworms out there 🍎
24
25
26
27
28
29
30
01
02
03
May
Thu, May 01
Holiday
AAPI Heritage Month
Sat, May 03
Health & Wellness
National Fitness Day
Popular day for fitness apparel, workout equipment, and classes 🏋️
Mon, May 05
Holiday
Cinco de Mayo
Sun, May 11
Holiday
Mother's Day
Tue, May 13
Other
Fair Trade Day
Wed, May 21
Health & Wellness
World Meditation Day
Take a breather!
Sun, May 25
Food & Beverage
National Wine Day
Americans drink about 1.1 billion gallons of wine per year 🍷
Mon, May 26
Holiday
Memorial Day
Tue, May 27
Beauty & Cosmetics
World Sunscreen Day
Wed, May 28
Food & Beverage
National Hamburger Day
Fire up the grill 🍔
27
28
29
30
01
AAPI Heritage Month
Thu, May 01
Holiday
AAPI Heritage Month
02
03
National Fitness Day
Sat, May 03
Health & Wellness
National Fitness Day
Popular day for fitness apparel, workout equipment, and classes 🏋️
04
05
Cinco de Mayo
Mon, May 05
Holiday
Cinco de Mayo
06
07
08
09
10
11
Mother's Day
Sun, May 11
Holiday
Mother's Day
12
13
Fair Trade Day
Tue, May 13
Other
Fair Trade Day
14
15
16
17
18
19
20
21
World Meditation Day
Wed, May 21
Health & Wellness
World Meditation Day
Take a breather!
22
23
24
25
National Wine Day
Sun, May 25
Food & Beverage
National Wine Day
Americans drink about 1.1 billion gallons of wine per year 🍷
26
Memorial Day
Mon, May 26
Holiday
Memorial Day
27
World Sunscreen Day
Tue, May 27
Beauty & Cosmetics
World Sunscreen Day
28
National Hamburger Day
Wed, May 28
Food & Beverage
National Hamburger Day
Fire up the grill 🍔
29
30
31
June
Sun, Jun 01
Holiday
LGBTQ+ Pride Month
Sun, Jun 01
Beauty & Cosmetics
Nail Polish Day
Big day for manicures and pedicures 💅
Fri, Jun 06
Clothing
National Eyewear Day
Deals on sunglasses, prescription lens, and other eyewear 🕶
Fri, Jun 06
Food & Beverage
National Donut Day
Sun, Jun 15
Holiday
Father's Day
Thu, Jun 19
Holiday
Juneteenth
Fri, Jun 20
Holiday
First Day of Summer
Sat, Jun 21
Health & Wellness
National Yoga Day
Big sales day for yoga and fitness studios 🧘♀️
Mon, Jun 23
Health & Wellness
National Hydration Day
01
LGBTQ+ Pride Month
Sun, Jun 01
Holiday
LGBTQ+ Pride Month
Nail Polish Day
Sun, Jun 01
Beauty & Cosmetics
Nail Polish Day
Big day for manicures and pedicures 💅
02
03
04
05
06
National Eyewear Day
Fri, Jun 06
Clothing
National Eyewear Day
Deals on sunglasses, prescription lens, and other eyewear 🕶
National Donut Day
Fri, Jun 06
Food & Beverage
National Donut Day
07
08
09
10
11
12
13
14
15
Father's Day
Sun, Jun 15
Holiday
Father's Day
16
17
18
19
Juneteenth
Thu, Jun 19
Holiday
Juneteenth
20
First Day of Summer
Fri, Jun 20
Holiday
First Day of Summer
21
National Yoga Day
Sat, Jun 21
Health & Wellness
National Yoga Day
Big sales day for yoga and fitness studios 🧘♀️
22
23
National Hydration Day
Mon, Jun 23
Health & Wellness
National Hydration Day
24
25
26
27
28
29
30
01
02
03
04
05
July
Fri, Jul 04
Holiday
Fourth of July
Sat, Jul 05
Clothing
National Bikini Day
Mon, Jul 07
Food & Beverage
National Chocolate Day
Wed, Jul 09
Clothing
Fashion Day
Tue, Jul 15
Beauty & Cosmetics
National Clean Beauty Day
Sun, Jul 20
Food & Beverage
National Ice Cream Day
Wed, Jul 30
Other
International Day of Friendship
Show your best friend how much they mean to you 👯♀️
Thu, Jul 31
Food & Beverage
National Avocado Day
29
30
01
02
03
04
Fourth of July
Fri, Jul 04
Holiday
Fourth of July
05
National Bikini Day
Sat, Jul 05
Clothing
National Bikini Day
06
07
National Chocolate Day
Mon, Jul 07
Food & Beverage
National Chocolate Day
08
09
Fashion Day
Wed, Jul 09
Clothing
Fashion Day
10
11
12
13
14
15
National Clean Beauty Day
Tue, Jul 15
Beauty & Cosmetics
National Clean Beauty Day
16
17
18
19
20
National Ice Cream Day
Sun, Jul 20
Food & Beverage
National Ice Cream Day
21
22
23
24
25
26
27
28
29
30
International Day of Friendship
Wed, Jul 30
Other
International Day of Friendship
Show your best friend how much they mean to you 👯♀️
31
National Avocado Day
Thu, Jul 31
Food & Beverage
National Avocado Day
01
02
August
Fri, Aug 01
Holiday
Back to School Month
Millions of parents begin their back-to-school prep for their children 📚
Fri, Aug 01
Food & Beverage
International Beer Day
Fri, Aug 08
Other
International Cat Day
Get them a scratch post, catnip, or their favorite toy 🐈
Wed, Aug 13
Other
International Left-Handers Day
Fri, Aug 15
Health & Wellness
National Relaxation Day
Sat, Aug 16
Other
National Tell a Joke Day
Knock knock 🃏
Fri, Aug 22
Food & Beverage
World Plant Milk Day
Plant-based milk sales have reached $3.1 billion dollars in the U.S.
Tue, Aug 26
Other
National Dog Day
Get them a bone, treats, or their favorite squeaky toy 🐕🦺
27
28
29
30
31
01
Back to School Month
Fri, Aug 01
Holiday
Back to School Month
Millions of parents begin their back-to-school prep for their children 📚
International Beer Day
Fri, Aug 01
Food & Beverage
International Beer Day
02
03
04
05
06
07
08
International Cat Day
Fri, Aug 08
Other
International Cat Day
Get them a scratch post, catnip, or their favorite toy 🐈
09
10
11
12
13
International Left-Handers Day
Wed, Aug 13
Other
International Left-Handers Day
14
15
National Relaxation Day
Fri, Aug 15
Health & Wellness
National Relaxation Day
16
National Tell a Joke Day
Sat, Aug 16
Other
National Tell a Joke Day
Knock knock 🃏
17
18
19
20
21
22
World Plant Milk Day
Fri, Aug 22
Food & Beverage
World Plant Milk Day
Plant-based milk sales have reached $3.1 billion dollars in the U.S.
23
24
25
26
National Dog Day
Tue, Aug 26
Other
National Dog Day
Get them a bone, treats, or their favorite squeaky toy 🐕🦺
27
28
29
30
31
01
02
03
04
05
06
September
Mon, Sep 01
Holiday
Hispanic Heritage Month
Mon, Sep 01
Holiday
Labor Day
Sat, Sep 06
Beauty & Cosmetics
World Beard Day
Sun, Sep 07
Other
Grandparents Day
Thu, Sep 18
Food & Beverage
National Cheeseburger Day
Like Hamburger Day, but with cheese 🍔
Sun, Sep 21
Health & Wellness
International Day of Peace
Mon, Sep 22
Holiday
First Day of Fall
Start gearing up for the cool weather 🍂
31
01
Hispanic Heritage Month
Mon, Sep 01
Holiday
Hispanic Heritage Month
Labor Day
Mon, Sep 01
Holiday
Labor Day
02
03
04
05
06
World Beard Day
Sat, Sep 06
Beauty & Cosmetics
World Beard Day
07
Grandparents Day
Sun, Sep 07
Other
Grandparents Day
08
09
10
11
12
13
14
15
16
17
18
National Cheeseburger Day
Thu, Sep 18
Food & Beverage
National Cheeseburger Day
Like Hamburger Day, but with cheese 🍔
19
20
21
International Day of Peace
Sun, Sep 21
Health & Wellness
International Day of Peace
22
First Day of Fall
Mon, Sep 22
Holiday
First Day of Fall
Start gearing up for the cool weather 🍂
23
24
25
26
27
28
29
30
01
02
03
04
October
Wed, Oct 01
Beauty & Cosmetics
National Hair Day
Let it all hang out or visit your barber or stylist 💈
Wed, Oct 01
Food & Beverage
National Coffee Day
Tue, Oct 07
Food & Beverage
National Taco Day
Fri, Oct 10
Health & Wellness
World Mental Health Day
Mon, Oct 13
Holiday
Indigenous People's Day
28
29
30
01
National Hair Day
Wed, Oct 01
Beauty & Cosmetics
National Hair Day
Let it all hang out or visit your barber or stylist 💈
National Coffee Day
Wed, Oct 01
Food & Beverage
National Coffee Day
02
03
04
05
06
07
National Taco Day
Tue, Oct 07
Food & Beverage
National Taco Day
08
09
10
World Mental Health Day
Fri, Oct 10
Health & Wellness
World Mental Health Day
11
12
13
Indigenous People's Day
Mon, Oct 13
Holiday
Indigenous People's Day
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
Halloween
01
November
Sat, Nov 01
Holiday
BFCM Month
The countdown to BFCM begins!
Tue, Nov 04
Food & Beverage
National Candy Day
Tue, Nov 11
Holiday
Veteran's Day
Tue, Nov 11
Other
Singles Day
A day for self-love
Sat, Nov 15
Health & Wellness
National Recycling Day
Mon, Nov 17
Health & Wellness
Take a Hike Day
If you're an activewear brand, celebrate this day as part of your BFCM countdown 🥾
Thu, Nov 27
Holiday
Thanksgiving
Fri, Nov 28
Holiday
Black Friday
Sat, Nov 29
Holiday
Small Business Saturday
26
27
28
29
30
31
01
BFCM Month
Sat, Nov 01
Holiday
BFCM Month
The countdown to BFCM begins!
02
03
04
National Candy Day
Tue, Nov 04
Food & Beverage
National Candy Day
05
06
07
08
09
10
11
Veteran's Day
Tue, Nov 11
Holiday
Veteran's Day
Singles Day
Tue, Nov 11
Other
Singles Day
A day for self-love
12
13
14
15
National Recycling Day
Sat, Nov 15
Health & Wellness
National Recycling Day
16
17
Take a Hike Day
Mon, Nov 17
Health & Wellness
Take a Hike Day
If you're an activewear brand, celebrate this day as part of your BFCM countdown 🥾
18
19
20
21
22
23
24
25
26
27
Thanksgiving
Thu, Nov 27
Holiday
Thanksgiving
28
Black Friday
Fri, Nov 28
Holiday
Black Friday
29
Small Business Saturday
Sat, Nov 29
Holiday
Small Business Saturday
30
01
02
03
04
05
06
December
Mon, Dec 01
Holiday
Cyber Monday
Tue, Dec 02
Holiday
Giving Tuesday
Thu, Dec 04
Clothing
National Sock Day
Socks make the perfect stocking-stuffer 🧦
Sat, Dec 06
Other
National Candle Day
Sun, Dec 14
Other
Free Shipping Day
Shipping deadlines are nearing for the holiday season! Be sure to notify your customers.
Sun, Dec 14
Holiday
First Day of Hanukkah
Sun, Dec 21
Holiday
First Day of Winter
It's the "shortest" day of the year ❄️
Wed, Dec 24
Holiday
Christmas Eve
Thu, Dec 25
Holiday
Christmas Day
Fri, Dec 26
Holiday
Boxing Day
Fri, Dec 26
Holiday
First Day of Kwanzaa
Wed, Dec 31
Holiday
New Year’s Eve
Time to ring in the New Year 🥂
30
01
Cyber Monday
Mon, Dec 01
Holiday
Cyber Monday
02
Giving Tuesday
Tue, Dec 02
Holiday
Giving Tuesday
03
04
National Sock Day
Thu, Dec 04
Clothing
National Sock Day
Socks make the perfect stocking-stuffer 🧦
05
06
National Candle Day
Sat, Dec 06
Other
National Candle Day
07
08
09
10
11
12
13
14
Free Shipping Day
Sun, Dec 14
Other
Free Shipping Day
Shipping deadlines are nearing for the holiday season! Be sure to notify your customers.
First Day of Hanukkah
Sun, Dec 14
Holiday
First Day of Hanukkah
15
16
17
18
19
20
21
First Day of Winter
Sun, Dec 21
Holiday
First Day of Winter
It's the "shortest" day of the year ❄️
22
23
24
Christmas Eve
Wed, Dec 24
Holiday
Christmas Eve
25
Christmas Day
Thu, Dec 25
Holiday
Christmas Day
26
Boxing Day
Fri, Dec 26
Holiday
Boxing Day
First Day of Kwanzaa
Fri, Dec 26
Holiday
First Day of Kwanzaa
27
28
29
30
31
New Year’s Eve
Wed, Dec 31
Holiday
New Year’s Eve
Time to ring in the New Year 🥂
01
02
03
Holiday
Clothing
Food & Beverage
Beauty & Cosmetics
Health & Wellness
Other
HOLIDAY INSPIRATION
Upcoming Holidays
Have you planned your spring campaigns yet? If not, don't stress. We've pulled together campaign ideas and subject line inspiration for the biggest spring weather occasions. Take a peek and get inspired!
Easter
Earth Day
Easter Campaign Inspiration
If you haven't started planning your Easter campaigns, there's no better time to hop to it. Here's some festive ideas to get your list egg-cited!
Earth Day Email Ideas
Earth Day is a great time to turn over a new leaf, highlight your sustainable business practices, or send your audience some environmentally friendly tips, tricks, and activities.
But don't forget about your
always-on campaigns...
Holidays are super important opportunities to market to your audience,
but there are certain campaigns you should be running all the time.
Check out these swipe files to get inspired.
