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Ecommerce Marketing School With Val Geisler

Summer School is in session:

Listen to episode 1 with Val and the Privy and Triple Whale teams

What listeners have to say…

Don’t just take our word for it. Other ecommerce founders just like you have been getting tons of value from Ecommerce Marketing School. Here are a few reasons they can’t get enough.

Don’t sleep on this!

So much value packed into clean and concise episodes. Both entertaining and educational. All business owners and future entrepreneurs should check this content out!

Easily one of the best

This is by far one of my favorite ecommerce podcasts! Short form with a ton of super actionable tips! Thanks Ben!

Loving it!

I started listening to the Ecommerce Marketing School Podcast a few weeks ago and I’ve been loving it! The format is great and easy to digest, and there’s always a nugget or two that I take away. Keep up the good work!

Your daily ecommerce marketing podcast

2 times a week, we share tips to help you grow your ecommerce business.

Whether you’re just getting started or you’ve been selling online for years, Ecommerce Marketing School will help you get more sales in just 15 minutes every episode (shhh but some episodes might be a little longer…).

So before you’re done with your morning coffee, you’ve learned at least one thing you can test to help you grow your store.

And with 500+ episodes, this show is packed with gold.

Find out how one founder turned $560 into a 7-figure brand.

The exact playbook you should be using to save abandoned carts while you sleep (spoiler alert: one brand saved more than $100k with 3 simple emails).

How you can improve your conversion rate and AOV in 5 minutes or less.

And that’s just the beginning.

Listen to get...

Tips from other ecommerce founders just like you.

Marketing ideas you can steal for your business.

Secrets for turning your email list into sales.

Featured Episodes

EPISODE #18

Can A Free Shipping Bar Affect Your Conversion Rate And AOV? 4 Experts Weigh In

EPISODE #136

This Expert Has Driven $50M+ In Revenue With Email. Don’t Make These 3 Mistakes.

EPISODE #176

A Masterclass In Storytelling With Shopify’s Harley Finkelstein

More Episodes

EPISODE #2

Don't Sleep On Cart Savers: How To Reduce Cart Abandonment By 10%

70% of people that add items to their online cart don't actually end up making the purchase. And many brands think the only way to win these would-be customers over is to follow up after they've already left the site. But what if there was a way to get 10% of those people to follow through before they go? That's exactly cart savers are for. Here's how it works.

EPISODE #4

What’s A Good Conversion Rate? Benchmarks For 3 Types of Forms From Millions Of Online Shoppers

Brands using Privy have had billions of site visitors complete 500M+ forms. And we've seen consistent benchmarks for conversion rates over time. What's a good conversion rate for a signup campaign? What if there's a coupon? Enter to win? Here's what you can expect to see for each campaign type. So you know where you stand and how to improve.

EPISODE #7

The 2 Types Of Pop Ups You Can’t Afford To Skip: Avoid This Brand’s Biggest Mistake

Pop ups are not a dirty word. If you use them correctly, they can help you convert more first-time visitors, recover more abandoned carts, and drive more repeat purchases. So how many do you really need? Start simple. There are only two you really need to get started. One will help you convert 5% of visitors into subscribers and the other will help you save 10% of abandoned carts. Here's how they work.

EPISODE #14

The 3 Types Of Automated Emails That Will Help You Make $ While You Sleep

Automating your emails is one of the most powerful things you can do for your ecommerce brand. But it can feel daunting. That's why most people start out with newsletters. But the ROI on automated emails is SO much higher. Here are the 3 types of automated emails you need to start making money while you sleep (or take time off, or cook dinner, or play with your kids...).

EPISODE #16

Cart vs. Checkout Abandonment: The Secret To Recovering 5x More Revenue

70% of carts are abandoned. Which means there's a ton you can be doing to recover that revenue. But first, you have to know the difference between cart abandonment and checkout abandonment. Here's why you're missing out on a huge opportunity if you're only sending checkout abandonment emails (hint: if you're not sure, you probably are). Luckily, this secret will help you save 5x more abandoned carts.

EPISODE #19

Why You Should Be Using Tabs With Your Popups: How One Brand Got An Extra 1k Subscribers In 30 Days

When you're building out any type of form on your website (popups, flyouts, banners, etc.), there are a number of triggers that determine when it will load – timing, scroll, and exit intent. But these are all shown automatically. Your visitor has no control over when they appear. That's where tabs come in. Here's how they work (and why you should use them).

EPISODE #24

Master vs. Unique Coupon Codes: How To Use An Expiration To Drive Urgency

You're probably used to coupon codes like, 'Welcome10.' It can be shared with any and everyone, and it's called a master coupon code. Here's what you need to know about unique coupon codes and why it's time to make the switch.

EPISODE #28

There Are 6 Display Types, But Which Are Best For Growing Your Email List?

If you want to drive real revenue with your email program, you need to be focused on list growth. How? There are 6 different display types you can use. But a few convert much better than the rest. Here's what you need to know about building a high-converting form to capture more emails and grow your list.

EPISODE #33

This Brand Was Able To Identify 4x More Abandoned Carts And Recover $250,000. Here’s How.

Lori Wall Beds was sending a single checkout abandonment email before making the switch to Privy. That's when they started using cart abandonment emails. This allowed them to identify 4x more abandoned carts and recover $250,000 in revenue. Oh yea, and their recovery rate jumped from 2% to 8%. Here's how.

EPISODE #36

An Introduction To Google Analytics For Your Shopify Store: Ecommerce Marketing Audit Part 1

Ben ran an ecommerce marketing audit for a jewelry brand and documented the entire process so you can do the same thing for your store (and figure out where the gaps are). On this episode, he shares an overview of how to use Google Analytics for your Shopify store. Because let's face it...GA can be overwhelming. Here's what you should really be paying attention to.

Listen now:

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Apple Podcasts

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Spotify

Featured Guests:

Harley Finkelstein
President, Shopify

Yelitsa Jean-Charles
Founder & CEO, Healthy Roots Dolls

Jason Wong
Founder, Doe Lashes

Danielle Kar
Founder + CEO, Osquo

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